Introductory Comments

Introductory Comments

Fellow Choose Success Now Member,

As owner of ChooseToProsper.com and ChooseSuccessNow.net, I would personally like to say thank you for deciding to become the very best that you can.

Success is not for everyone. Not every person has the qualifications to become very successful which is why 90% of the wealth in this world is controlled by only 10% of the population.

A millionaire was once asked what he would do if his fortune was wiped away. He replied, "Just give me a lawn mower and I'll make $100,000 a year."

Your success in any endeavor you undertake is directly related to your level of desire.

But most people think it's really hard to make money and they have to work really hard to get it. By the time you complete this course, I hope will be able to say, "Just give me a lawn mower and soon I'll be making over $100,000 a year too."

The Concept of Marketing

You can believe online marketing is complex and difficult, or you can believe it is simple and easy.

In a nut shell, here is the basic formula all top marketers employ.

  1. Go Fishing.

  2. First know what kind of fish you are looking for.

  3. Find out where they are located.

  4. Find out what kind of bait they bite on.

  5. If the fish don't bite, change the bait.

  6. If they still don't bite, move to a better fishing hole.

  7. Once you find the fish that will take the bait, fish until the pond is empty.

It really is that simple.

You have a product to sell, you need a qualified buyer who wants what you have. Find that buyer, send them a sales message, see if they take the bait and buy.

If they don't, change your sales message. If that doesn't work, go looking for another place to find buyers.

Know this: Top marketers are constantly experimenting and testing the waters to see what bait the fish will bite on.

There is no Golden Key that unlocks every door, every time. Magic bullets don't exist in real life, they don't exist online either.

What we will give you in this course is the closest you can come to a "Holy Grail" of marketing.

But that does not mean you won't have to find your own fishing hole and test your own bait. We just make it incredibly easy for you to get your fishing gear all ready to go.

You're the one who will have to go out there on the Internet and cast your own line out. No one will do that for you.

The bottom line is: How bad do you want it!

Simplicity Rules

We will be discussing particular marketing methods you can use and try in the upcoming chapters.

Two things to remember:

  1. The simpler you make things for yourself and for others, the better your chances are for success.

  2. You don't need 10 or 15 methods that work. You need to find 2 or 3 that you enjoy doing and that work really well for you.

The simpler and easier you can make things for other people to buy your product, or belong to your mailing list, to contact you, or to read your messages.....the higher your response rate will be.

Let's give a quick review:

  1. Find a great place to fish that's loaded with the kind of fish you want to catch.

  2. Find a bait that drives them crazy.

  3. .
  4. Take excellent care of your fish after they've grabbed the bait.

The Big F..... Word

Do you want to know the top 5 reasons why people fail to be really successful at online marketing?

  1. They only sell or re-sell products with a 20 to 30% profit.
  2. They learn everything and then do nothing about it.
  3. They get involved with products or businesses that are poor quality.
  4. They try one thing and if that doesn't immediately work, they move on to another thing, and if that doesn't work, they quit.
  5. They never believe they can do it.

What It Takes To Win

As you read through this course you will find not only marketing information, but also a good bit of material on the "mental aspect of the game."

Look at marketing as another sport. It's a game where you are the player. In baseball I can teach you the mechanics of how to pitch or how to hit.

We give you the mechanics of how to market.

What I cannot teach a player is desire. Mechanics are only half of pitching or hitting a baseball, the rest is purely mental.

A player can have the best mechanics in the world, but if he doesn't believe in himself and trust in his mechanics, he won't be much of a success.

Believe this, there are players who have poor mechanics, but are incredible hitters or pitchers. They are the players who have absolute confidence in themselves, they know they can throw the ball faster or walk up to home plate and hit any pitch.

They literally explode with confidence, it's written all over them. They walk up to the plate with the attitude that they are the best.

At least 50% of your success with an online marketing career will be mentally related. It's no different in sports, trading stocks, playing the piano, or marketing on the Internet.

Your mental attitude and the confidence you have in yourself will play a tremendous role in determining how successful you become.

Always Believe In Yourself - No Matter What!

In a winner's mind there is no such thing as defeat or failure, there are only results!

Everything that happens can and should be used as a learning and growing experience.

Enjoy this course. After reading it, you may never be the same again.

Enjoy your life, and your family, and always remember to give thanks for the blessings God has given you.

Dave

 

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